๐บ๐ธย Successfully launched over 10 national products at Roadie Inc. and VSC.
๐ Established the product marketing function at two high-growth startups, one of which exited via acquisition, while the other surpassed its revenue goal by 15% in the 2022-2023 fiscal year.
๐ก Developed 30+ sales enablement materials, generating more than 500,000 views.
๐ฅ Led and nurtured high-performing teams of product marketers, content creators, and designers.
๐๏ธ Lead by Example: Set the strategy and also do the work. Lead with both vision and action.
๐ธ Revenue-Driven Focus: Tie everything back to revenue. Prioritize and measure work based on its impact on the bottom line.
๐ Always. Be. Learning: Gain new insights daily about customers, the industry, competitors, or new skills.
๐Keep It Simple Silly (K.I.S.S.): If the average person can't understand your messaging, it needs improvement.